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National Rates

The rates below have been calculated based on advertising in all 104 Yellow Pages directories from the 1/09/08 to 31/08/09

    Black on Yellow +   1 Colour on Yellow White Knock Out (WKO) 1 Colour WKO 2 or 3 Colours on Yellow 2 or 3 Colours on WKO Full Process Colour
15mm S
12181
  
-
4906
-
-
-
-
30mm S
21419
  
-
8638
-
-
-
-
30mm H
21419
  
-
8638
-
-
-
-
30mm V
21419
  
-
8638
-
-
-
-
45mm S
28361
  
-
11439
-
-
-
-
45mm H
28361
  
-
11439
-
-
-
-
45mm V
28361
  
-
11439
-
-
-
-
Light Face Entry
3081
  
-
-
-
-
-
-
Bold Face Entry
8113
  
-
-
-
-
-
-
Bold Face Entry + 1
10507
  
-
-
-
-
-
-
Bold Face Entry + 2
12181
  
-
-
-
-
-
-
Quarter Column
40498
 +
12251
16324
20433
20722
24492
30257
Three Eighths Column
60762
 +
18379
24495
30649
31083
36744
45396
Half Column
80997
 +
24498
32657
40844
41421
48984
60521
Double Quarter Column
80997
 +
24498
32657
40844
41421
48984
60521
Double Three Eights Column
121508
 +
36748
48983
61262
62129
73488
90783
Double Half Column
162022
 +
49003
65329
81687
82843
97994
121060
Quarter Page
121519
 +
36746
48991
61273
62140
73492
90787
Half Page
243034
 +
73496
97991
122512
124244
146972
181570
Three Quarter Page
364544
 +
110238
146974
183746
186346
220465
272341
Whole Page
486051
 +
146984
195968
244984
248449
293948
363118
Double Page Spread
971972
 +
293918
391886
489878
496815
587815
726114
Inside Front Cover (Colour)
-
 
-
-
-
-
-
871411
Inside Back Cover (Colour)
-
  
-
-
-
-
-
871411
Outside Back Cover (Mono)
972129
  
-
-
-
-
-
-
Outside Back Cover (Colour)
-
  
-
-
-
-
-
1166553
Single Bound Insert
1056857
  
-
-
-
-
-
-
Double Bound Insert
1412711
  
-
-
-
-
-
-
Fold Out Bound Insert
1412711
  
-
-
-
-
-
-
Menu
-
   - - - - -
80997
Coupon
-
   - - - - -
44163
CAS Basic
8287
  
-
11721
-
-
-
-
CAS Basic + 1
10722
  
-
15160
-
-
-
-
CAS Basic + 2
12417
  
-
17558
-
-
-
-

National Rates shown are an approximation, and must not be used as a quote

The display of these rates does not constitute an offer. Contracts for advertising are subject to Yell Ltd. standard Terms & Conditions. Details of ad sizes and guidelines for content of advertisements are available on request. The rates shown are an extract of the Master Rate Card which is available on request from the Pricing & Policy Group on 0845 603 7109

All rates shown are in UK Pounds Sterling and are exclusive of VAT and, where appropriate, artwork charges.